How to Start a 99 Cent Store

If you have retail experience, particularly deep discount retailing, you could consider starting a 99-cent store.

It is like starting a regular retail store, except that you have to ingeniously find a way to get merchandise from suppliers that you can sell for less than a dollar.

The original 99-cent concept for a retail store was started in 1982 by Dave Gold, who was trying to speed up sales of wines. Stores that sell merchandise for not more than $1 are also called dollar stores. There are several ways to open a retail store that sells items for less than $1. You can do so by starting on your own. Alternatively, you can get a franchise or get help from consultants.

Starting a 99-cent store is similar to starting a general retail store, except that you have to be ingenious enough to get quality items that can be sold for $0.99 or less. Initially, 99 cent-themed stores carried only one price for all the merchandise in the store. But for ease of pricing in response to economic factors, they restructured pricing systems such that some items are sold at other prices that are below 99 cents.

99-cent, dollar, and discount stores can cut prices by carrying overrun goods and merchandise sold from closeouts. They also form relationships with popular distributors to buy items in bulk at deeply discounted prices. If you intend to start your store independently, it would be reasonable to do so only if you have experience in such transactions, perhaps by working as a buyer in 99-cent stores, dollar stores, or discount stores. Aside from this experience, you must also be knowledgeable about the retail business. You’d need this to successfully maneuver the business against the wave of economic forces affecting a retail business and against competition with larger retailers. A modified way to own a retail store is to purchase an existing one. For more information about such opportunities, you can look at USABizmart.

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An easier, though more costly, way is to franchise a 99-cent store. Find a 99-cent store you would like to franchise and send an application. You would have to pass specific requirements to franchise a store concept. If you meet the qualifications and can enter into a contract with a franchisee, you’ll benefit from the franchisee’s training and support in starting as well as in actually running the business.

Yet, there is still a third way. You can hire a consultant that will help you put up the business. The advantage of hiring a consultant is you get expert help in starting up, but you retain complete control in running the business. You get training, assistance, and support the same way you will if you get a franchise. But the consultants are hands-off afterward in the operation of the store. One company that offers this kind of service is Liberty Dollar Store. One of its selling points is it can give clients the opportunity to get merchandise at prices only offered to big chains and wholesale outlets.
 

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129 Comments

  • andualem said on August 18, 2009
    How can I open 99c store?
  • John Goodwin said on August 21, 2009
    information on how to start 99 cent store.
  • monisola ajibola said on January 5, 2010
    i want to open a 99 cent store in greensboro, NC, USA
  • Avo said on January 25, 2010
    I want to open a 99 cents store franchise in the san fernando valley area; van nuys, reseda etc
  • Fred Estrada said on March 21, 2010
    I want to open a 99 cents store franchise in the bay area hayward, fremon, san leandro etc
  • fadi said on June 27, 2010
    i want open 99 cent store, i need more info plz
  • Paul Gupta said on August 8, 2010
    I would like to look into opening a 99 CENTS type of store in Temecula, California. Zip 92592. We have space in our existing retail building in a high density residential neighborhood.
  • Jun Guo said on August 13, 2010
    i am looking forward for some help to open a 99 cent store in Brooklyn, NY USA
  • Mr Kh said on August 22, 2010
    I am planing on opening a dollar in Texas, USA. What are the cons and pros? How do i get started by finding suppliers, distributors and wholesalers etc...? Thanks. Have a Blessed day! Thanks. Please contact me ... winback@gmx.com
  • Herb Austin Spratling said on September 25, 2010
    I would like to open or buy a 99 cent store franchise in North Texas. What information would you have in that regard. Please email. Thanks.
  • Mrs. NL said on October 8, 2010
    I would like to open/buy a 99 cent store franchise in Tustin California. What information would you help and how to get started and the distributors. Please email. Thanks.
  • Marsha Holderby said on October 11, 2010
    I would like to open a 99 cents only store in Lexington, Kentucky. Can I please get more information on the franchise?
  • AMY WRIGHT said on October 24, 2010
    I want to open a 99 cent only store in lake havasu city, az. I have a building location, money to start the business, I've done research on the location and local demographics. Please send me info asap. thank you
  • sheila barnett said on December 3, 2010
    Omak, Washington USA. I want to open a 99 cents only store. Can you provide information on becoming a franchise owner?
  • diego ramirez said on December 8, 2010
    I want information about opening a 99 cents only store in los angeles, california. Can you provide information on the necessary requirements. How much liquid assets do I need in order to start this type of business.
  • carmelle said on December 16, 2010
    i will like to no how to open a 99ct store please send me some information about it please. new york, ny mamhattan
  • Taas said on December 16, 2010
    I'm planning on opening a dollar store in Columbus, Oh, how can I open one?
  • Jack Lineberry said on December 20, 2010
    Thanks for your time. I would like to open a 99 cents store in Charlestown Wv area. Can you please send me some information. With in 90 days. Thank you Jack Lineberry,Jr
  • donald l tardiff said on December 23, 2010
    i would like to open a 99 cent only store in a foreign country, how do i get franchise rights for this as i already have international investors and locations
  • Chalenna said on January 11, 2011
    I want to open a 99cent store on a small Caribbean island, please send me all the details on how to become a franchise owner. i look forward to hearing from you
  • FREDDY RONDON said on January 14, 2011
    I would like to open a 99cent store in Dallas TX,. Can you provide information on how much cash is required to start with this type of business. Tell me what it is the mark up, cash flow,inventory, turnover, ROI,gross revenue and so on.How many 99cent store are in Dallas .My Zipcode is 75218
  • D.J. Foster said on January 17, 2011
    I would like to open a 99cent store in Tuscaloosa, Al, please send me all the necessary information that I would need to become a franchise owner. Thank you for your time and help. I look forward to hearing from you.
  • don escusa said on January 23, 2011
    i would like to open @ north hollywood @ los angeles ca please send me info on how to start thank you so much
  • bill smith said on February 4, 2011
    I want to start a 99 cent store in Frisco,TX 75034 USA.Please send me all the information (all costs etc)for opening one Thanks.
  • Walker said on February 21, 2011
    need the information on buying a 99cent store in Las Vegas, Nevada.
  • Juliette Muccio said on February 24, 2011
    I would like to open a .99 cent only store in Las Vegas. Please give me more information... all cost, etc... Thanks, Juliette
  • Lou said on March 13, 2011
    I too am interested in opening a .99 cent store in vegas, have money in place for the venture
  • Chon Seals said on May 10, 2011
    I want to open a 99 cent store in Tulsa Oklahoma. Please send me all the information (all costs etc)for opening one Thanks.
  • yumi finisson said on May 12, 2011
    i would like to open a 99 cent store in las vegas nevada
  • Eliud Wangusi said on May 13, 2011
    Please send me how i can franchise a 99cts in Mesa, Arizona. my address is 1639 north fraser drive, mesa,az 85203 usa
  • liman, Chang said on May 14, 2011
    I would like to open a $0.99 cents store in columbia S.C.please tell how can I find an agency to contact. please send all the information that will help me to open the store. Thanks.
  • ruben pinillo said on June 8, 2011
    i want to open 99 cent store in new york please tell how can i find an agency to contact please send all the information that will help me to open the store thans
  • J Hunter said on June 12, 2011
    I would like any information you can give me on opening a 99 cent store in Lenexa, Kansas 66219
  • Courtney said on June 19, 2011
    I am interested in opening a 99 cent store in Waco, Texas. Who would I contact to get information on opening the store with all the cost information.
  • Gary Childers said on July 23, 2011
    I am interested in starting a 99 cent store in Jacksonville, Fl
  • adriana meza said on August 2, 2011
    el centro,ca. I am interested in opening a 99 cent store.Please send me all the information I need to open up a store. Thank You.
  • Dennis Booker said on August 7, 2011
    I would like to open a 99 cent store in Northeast Ohio ( Cleveland and Akron area)and Tropical Smoothies and Florida around (Sarasoto, Lakewood Ranch)
  • keith jackson said on August 14, 2011
    I would like to open a 99 cent store in North Las Vegas, NV. Could you please send me all detail information and also government help programs that will assist in funding for it.
  • poushkina gora said on August 30, 2011
    I would like to open a 99 cent store in zahle, Lebanon, Could you clear me how to do so, and if there is a way of getting the same merchandise I see here in stores in California and to sell it in Lebanon?
  • Nadim khan said on September 13, 2011
    Hi i would like to open 99 cent store but how its possible last 8 to 9 month i try to search the market but just 99c store attract me i want to open it in dublin plz give me a few info about this store how its will be open ? thanx
  • Sergio said on September 18, 2011
    I would like to open a 99 cent store, can you provide information on how much cash is required to start with this type of business please send me all the necessary information that I would need to become a franchise owner in Placentia, Anaheim or Orange CA
  • Diana Clark said on September 25, 2011
    I am wanting to open a 99 cent store in Springhill Louisiana they do not have any type of dollar store in the area can you please email me to let me know how I can get this started I just graduated from college with an associates business degree I need help
  • Natalie Ware said on September 29, 2011
    Hello, I would like to open a 99 cent store in Oakland Ca and would like more information.
  • Linda Googe said on October 1, 2011
    I live in the beautiful, historic city of Charleston, SC. I with out a doubt know that a 99 cent store would relieve the financial strain that many of our residents feel these days. Please send me the information, if possible, with regard to opening a store in our area. Thank you. Linda Googe
  • MASUM said on October 3, 2011
    I am wanting to open a 99 cent store in Astoria queens in newyork.can you please email me to let me know how I can get this started and how much money i need.i really need your help
  • Millie said on October 20, 2011
    I am interested in becoming a franchise owner of a 99 cent store in Rialto, Fontana CA area. Can you provide me with all necessary information that I need and the amount of cash I need.
  • Deborah said on October 26, 2011
    I am interested in opening a 99 cent store in Fayetteville/Raeford NC. Can you provide me with the necessary information needed to start of a franchise. Thank you Deborah
  • Aisha Triplett said on October 28, 2011
    Hello, I'm here in Cleveland,OH, interested in opening a 99cents store, would like to get information on starting up.
  • Ana Gonzalez said on November 11, 2011
    I am interested in opening up a 99 cent store in Dallas, my zip code is 75235. Please email me with more information at gonzalezam84@gmail.com
  • maria said on November 13, 2011
    Hi! Im interested in opening a 99 cents store in Iowa. Can you please email me the information and how much money i need. I really need your help. I'd appreciate it. Thank you very much! Maria
  • Christabel McCoy said on January 4, 2012
    Business is located in Grand Cayman, Cayman Islands. Interested in starting up an 99cents business and would like to know what is required and the start up costs.
  • Berhanu Dessu said on January 18, 2012
    I like to open 99 cent store. Would you refer me a consultant that will help me starting the business?
  • meshawn moore said on February 6, 2012
    Hi, I would like to open up a 99cent store in Los Angeles, California. I am looking for a wholesaler to supply the store. Please provide with any helpful information.
  • John said on February 24, 2012
    I have just joined a wholesaler who offers product to 99 cent only and 99 cent plus stores in S.California. We are very good with food items (Fresh, frozen and canned), Bread items, Candy, cosmetics, and better quality general merchandise items. Infomercial Items are in stock now that you normally see on television. We even get appliances such as refurbished refrigerators for the 99 Plus Stores. Would enjoy meeting all of you who are in S. California. If we know what you want and can buy quantity we are willing to "special order" with you in mind.
  • lee said on April 15, 2012
    I like to open 99 cent store. I am looking for a wholesaler to supply .or franchise. send me information please.
  • Genia Nelson said on June 13, 2012
    I would like information on starting a 99 cent store in Anaheim, or Orange California. We do not need financing. Thanks, Genia
  • Ashley Livingston said on July 9, 2012
    I live in Alice Texas and I am interested in opening a 99cent plus store, could you tell me where to begin? Thanks in Advance
  • Daniel said on August 14, 2012
    Do you know how many customers a 99 cents store gets? Thanks.
  • teofilo babar said on August 27, 2012
    I'm interested to open one in Irvine ca, or torrance ca
  • Angela said on September 16, 2012
    I would like to know how much the start up cost is for a .99 store in Jamaica and a suburb In chIcago
  • joe Alhaig said on September 21, 2012
    I have existing grocery store for 30 years. I like to see if I can turn it to 99 c only store
  • Lou Petersen said on October 2, 2012
    I would like to open a 99 cent only store in storm Lake IA. How do I begin?
  • ram tirath said on October 15, 2012
    Please, Let me know how much minimum money I need to open the 99 CENTS Store in San Rafael, ca. Thank You for your time and help. Ram Tirath [415]785-4400
  • Richard Finn said on October 15, 2012
    Hi! I'm interested in opening a 99 cents store in Port Gibson Mississippi. Can you please email me the information and how much money i need. Thank You
  • Mike said on November 11, 2012
    I never had a business store I will love to own one how to open one
  • anthony paul said on November 14, 2012
    I would like information regarding a 99 cent store (start up cost, requirements, profits, etc.)
  • MARSHA LONDON said on December 10, 2012
    We live just outside of jacksonville, fl and we have a building we would like to utilize as a 99 cents store. It is in a very high density residential area and has a lot of parking space outside of the fact that it has approx. 3,000 sq ft of area to work with and has room to make it bigger. Please contact me if you would like at 904-266-1000 Thank you so--much. I must also let you know that I'm already set up with a EIN number
  • miguel reyes said on January 21, 2013
    where can we get the cheapest merchandise to open a 99 cent store.?
  • Cindy labasan said on January 22, 2013
    I already open the 99cent store in the philiippines I need help to find wholesaler price with American made product in all items please help us thanks
  • Jenny said on February 4, 2013
    I want to open a 99 cents store in Washington NC. May I know how to start and where to get the products to sell. Thanks
  • Aaron said on February 17, 2013
    Hi, I am looking into opening a dollar store in Fort Lauderdale FL and need your assistance with reference to minimum sqft needed, startup cost, sources for Merchandise etc.. Thanks
  • Portia said on February 20, 2013
    Hello, we are interested in opening a 99 cent store here in the central coast, Ca. Please send me more info on this. Thanks!
  • faouzi abderrahman said on March 11, 2013
    i want to open business 99 cent in california how much money for start capital and i have good credit thanks for information.
  • raquel a Dias said on March 19, 2013
    would like to open a 99 cent only store in a foreign country, how do i get franchise rights for this.
  • David N. said on March 22, 2013
    I would to open a 99 cent store in the corona,norco ca, area. Please send me info. thank you.
  • john harb said on April 6, 2013
    Dear Sir & Ms, My name is john , i am trying to help a friend to open a 1 dollar shop. But to be honest till now she don t have any place cause she still making her study. So would like to know how to contact your company to see how we can trade .
  • kuma said on April 29, 2013
    I will like to open a 99cent store in the phoenix or Glendale area of Arizona. I need help going about this
  • Rhoda Sampley said on May 21, 2013
    I am interested in receiving information about starting a 99 cent only store in Terre Huate, IN. 47802
  • michel said on July 5, 2013
    we have a location of about 16000 sft in lake elsinore CA inside a very busy center. The building used to be a KMART and we converted it into different business and holding a space for a 99 c store. Please call 951-805-2627. thank you
  • Donna said on August 5, 2013
    Hello, I'm looking for info on how to open a 99c store in Houston Texas
  • rochelle said on August 8, 2013
    hi I would like to open a 99cent store in fresno ca. please send me some information and I would like to join a franchise what would you suggest? for a first time business owner
  • Pat Mooberry said on October 1, 2013
    I'm interested in a 99 cent franchise. Please send me information and what type of financing is available.
  • Herminia Roca said on January 18, 2014
    I am interested in a 99 Cent store in san fernando o sylma ca
  • pierre said on January 22, 2014
    I would like to open a 99 cent store in miami can you send some information
  • Rosa crespin said on February 1, 2014
    I am interested in opening up a 99 cents store in Los Angeles, California. Please help on more information.
  • Rukshan Ali said on March 13, 2014
    I would like to open a 99 cent store in fresno ca .What information would you help and how to get started with the distributors. Please email, Thank you.
  • yogesh said on March 18, 2014
    please tell me about wholeseller of 99 cent shop
  • YALEMZERF said on May 20, 2014
    I AM INTERESTED IN OPENING 99 CENTS STORE IN LOS ANGELES, CA PLEASE SEND ME INFORMATION. THANKS
  • Jessica said on May 26, 2014
    Can you please send me information I'm very interested in starting my own 99 cents store! Thank you!
  • vani said on May 28, 2014
    I'm from Malaysia & would like to open a 99 cent at negeri Sembilan. Can I have a know how much capital that I need 2 open 99 shop? How to apply? Any in charge person that I can liase? Yo co-operation deeply appreciated. Thank you
  • Bonnie M. Jones said on June 9, 2014
    I would very much like to open some 99 cent only stores in Kansas city Missouri in the zip code of 64123. Please advise me OF How much Capital . will be needed. How I may contact some of the discount suppliers. Thank you for your time.
  • Larhonda corbett said on July 14, 2014
    I will like to opening a 99 cent store. How can I get more Infor
  • Matilda Dokic said on July 18, 2014
    I am interested to open a 99c store or $1 store in Europe. What and where I have to do ?
  • laith said on July 28, 2014
    i want to open business 99 cent in california how much money for start and can you send some information please
  • Elena Mitkees said on August 17, 2014
    I would like to open a 99c business in Los Angeles California, could you please send me the information package. Kind regards, E. Mitkees
  • Ann Dade said on August 18, 2014
    I would like to open a 99 cent store in Connecticut. Please information on how to obtain an information packet. Thank you, Ann Dade
  • Matt hardin said on August 18, 2014
    I would like to open a 99 cent store in leadington, missouri
  • Velmarie Wilcox said on August 21, 2014
    I would like to open a 99 cent store in Georgia, could you please send me the information.
  • Isra said on September 11, 2014
    Hi I want to open 99 cent store in San Diego please can u send me more information thanks
  • Paul Rayos said on September 15, 2014
    I would like to open a 99 cent store in Az can you please help, me with information on that and start up cost thank you for your time and help. Paul Rayos

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