How to Start a Dance Wear Store

A dance wear store is similar to any clothing store. Both have several selections that come in several sizes. However the main difference between a regular clothing store and a dance wear store is specialization. A dance wear store carries specific product lines for a specific market niche.

This specialization allows you to easily identify your potential customers. If that feature interests you than this dance wear business guideline will help you sort your ideas into a workable business plan.

How can I become a successful dance wear store owner?

First of all, success doesn’t come overnight. Keep in mind that very few businesses become an overnight success. If your line of thinking is inline with such, you are setting up yourself for frustration, false hope and failure. Instead, focus your thinking on concrete goals with deadlines. Focus your thinking on work ethic. Focus your thinking on becoming good at it. To become a successful dance wear store owner, you have to begin at the starting line which is your line of thinking.

What’s a good strategy to start my dance wear business right?

The best strategy is to start prepared. Success comes to those who are prepared for it. Get your business ready and learn to plan for circumstances before hand. Train yourself to respond positively in difficult circumstances. Begin by writing down a dance wear business plan. What is your business game plan? What are your business plans for your start up costs? What about your business location concerns and your business licenses? Who are the customers you want to reach?

What sorts of people can become my dance wear store customers?

Professionals who are in the dancing industry are certainly potential clients. This means you need to have selections available for both females and males. Artists also can be your clients. Other potential clients are also those who have social events that involve dancing. Don’t forget to have selections for kids too.

What products should I have in my cloth store?

There are many types of dance related gear. For example, there are dance wear used for ballets. There are Hawaiian dance wear like grass shirts and lays. There are dance wear used for competition. The best way to know what products you should have in your cloth store is to categorize your products into selections so you can keep track. You can categorize your dance wear products according to theme, subject, geographical location or even by year like dance wear used in the 60s, 70s, 80s, and so forth. Have inventory dance wear items that have different sizes.

Where is the best place to open a dance wear store?

Locating a place for opening a dance wear store is easy. Look up areas wherein people gather to have dancing activities like balls, dancing schools, disco clubs, theaters and so on. Find a location that is near such areas. Make it easy for people to associate your store with these business establishments.

What can I do to attract more customers?

Get a permit for a signage. Make sure you have the right permit for your signage size. Develop an eye attracting logo or design that will make heads turn. Have a design that is easy to spot and remember.


  • yvonne murray said on February 2, 2010
    i want to open a dance wear store in inverness, highlands, scotland, uk
  • Lonnie Hampton said on July 5, 2010
    I would love to start a dance apparel business in O'Fallon, Illinois, USA. The business would be near a very successful dance studio which my three daughters have attended for years.
  • Evans said on August 26, 2010
    i would like to open my dance wear store in DeSoto MO, USA
  • chris said on September 27, 2010
    please help me in opening a dance wear store in wilmington north carolina , usa
  • sheila watson said on October 4, 2010
    I want to start a dance wear store and studio in Miami, Fl.
  • Denise Hill said on January 10, 2011
    I would like to open a Dance-ware Apparel store located in Indianapolis. I would like to rent space from my daughter's dance studio that she attends.
  • Tiffani Simmons said on February 7, 2011
    I want to open up a dance wear store within pg county MD. Where it can be accessible to everybody
  • Amanda said on March 19, 2011
    My hearts desire is to open a dance/mimist wear store in Columbus, MS USA. This store will specialize in liturgical and mimist wear, the accessories, and educational books on understanding these creative areas.
  • Adrienne said on May 8, 2011
    I would like info on how to create a dance wear business in Orlando FL. Liturgical wear and mime, accessories, and education books.
  • RIMA KANJ said on May 11, 2011
    i would like to open a dance ware apparel store in boston MA please i need help...
  • Lindsay said on June 11, 2011
    @Tiffani, There is one of the largest dance stores on the East Coast in Frederick, Md.
  • sammy jacobs said on July 19, 2011
    would like to open dance wear store in whiteville nc dont have a clue where to begin. own a building next door to a dance studio
  • sarah said on July 21, 2011
    i would love open a dance store in port jervis,new york. we have 4 dance companies around us.
  • TAmela Davis said on August 9, 2011
    I would love to start a dance wear store in Fernandina Beach, Florida. There are 4 thriving studios and the closest store is 30 miles away.
  • Michele said on November 29, 2011
    I would love to open a Dance Wear, apparel and shoes, shop in Lebanon, OH. We have several studios in town and many in neighboring cities, big and small.
  • Rachelle said on March 22, 2012
    I am having trouble finding a wholesale dancewear company since I do not own a dance studio or a school, most of them require you to own a studio etc... Any suggestions?
  • Maria Perez said on August 2, 2012
    @Rachelle I am having the same issue... I can't seem to find a distributor who doesn't require you to be studio owner or dance instructor.
  • Karen said on August 5, 2012
    My daughter is a dancer and there isn't really anywhere in our area to buy dancewear. I'm in the Mt. Holly/Mt. Laurel NJ area. I would like to open a business there. Thank you.
  • Dianna Bacon said on August 8, 2012
    I am interested opening one in Texas...tons of dance studios but no supply store in 20 mile radius. I don't know where to start but would really love some help from others.
  • Isabel Serrano said on September 12, 2012
    I would like to open up a dance wear store that does more than sell dance wear. I am a dance mom & I run around to buy accessories, do alterations and even customize clothing to market the dance school that my daughter attends. So I would like my store to be the one stop shop. It would be in Brooklyn, NY
  • Alexandra said on October 9, 2012
    I live in Miami but i want to start an online dancewear store
  • Cindy said on January 6, 2013
    Heavenly yours Dancewear, Freeport, Illinois. Been open since 1998. Contact me... Be napping to sell my stock to assist someone in starting up a Dancewear wear business
  • liz said on February 10, 2013
    I would like to open a store from my home in tillsonburg Ontario Canada. If any one could give me any ideas on where to start? How much inventory should one have? Where to order it from? How large a loan would I need for inventory? Any and all help would be greatly appreciated.
  • Sophia said on February 11, 2013
    San Jose, Ca. Liz if you get a response would you mind sharing the info.? Thanks.
  • claire said on March 18, 2013
    I would like to open a dance supply. Store in central. N. Y. Or the Urtica N.Y. area. Please help.
  • Jay Boozer said on April 28, 2013
    We have had a dance store for 3 years. We started small, due to relocating our personal residence from one city to another. We are now homeschooling and my wife is starting college classes for sports training. If anyone is interested, we have $7600.00 in dance wear, and dance shoes for sale, along with approximately 100 slightly wore costumes for sale (value now at $1500.00 for all- making each one priced at $15). All costumes original cost range from $50-$100 each. A $9100. value! All new items with exception of costumes, below manufacturer's cost. Be will to come of price some. If interested contact us at this email for details.
  • Susie Lussier said on September 11, 2013
    How to get dance wear to start a home business
  • Claire Codling said on March 12, 2014
    Business location Tyne and Wear, England , UK. Looking to start online first then expand into a shop. Any help on how to start is great. Number is 07786986007
  • Ricky said on March 15, 2014
    I want to start a dance wear in kenya, Africa. please guide me
  • Muturi said on March 15, 2014
    i need a sponsor to establish a dance academy and a dance wear in kenya. there is no such ideas here and many dancers are suffering in Africa because of lack of costumes and dance classes. its a very good investment
  • Susan Railey said on August 24, 2014
    I'm looking to open a dancewear store in Spain. Any info would be welcomed.
  • TANASHA said on September 2, 2014
    I want to open a dancewear store in Canada. Any info will be helpful.
  • Abbi said on November 18, 2014
    I am wanting to open a dancewear store in Montrose, Colorado. There are roughly 20 dance studios in the Western slope of Colorado but no actual dancewear stores. Some studios sell various things but they are over priced and do not fit Pointe shoes well. Most of the students in this area have to travel to Denver, which is a 5 hour drive, to be fitted well. I already have a building that is run completely off of solar and wind power. I am wanting to gave a physical shop but have a mobile shop as well. I am really needing to know the steps I need in order to get this business going. Please help
  • Cassidy said on November 22, 2014
    I would like to open a dancewear store in Colorado Springs, CO. There are no dancewear stores in the area, and 30+ dance studios. Its time for a dancewear store! Any info would be helpful.
  • mark said on January 15, 2015
    Bradford Ont; Need help to find where I can buy dance wear and supplies. like to open a store but having no luck, can any one help ME
  • Amy Kidwell said on January 26, 2015
    I am wanting to open a dance store in Bowling Green, Kentucky. I'm not sure where to start but it's all I can think about since I have moved here 6 months ago.
  • Julie said on April 14, 2015
    Would like to open a dancewear store in Belize any info is appreciated. Belize City, Belize
  • Kim said on June 15, 2015
    I would like to open a store in Southwestern Ontario. If any one could give me any ideas on where to start? How much inventory should one have? Where to order it from? How large a loan would I need for inventory? Any and all help would be greatly appreciated. Thanks in advance
  • Sarah said on July 26, 2015
    My husband and I would like to start up a dance shop in the UK we have retail experience and think we would be able to make a go of it. Please can you help me with some information on how to get accounts to stock all of the latest products for example capezio thank you. Look forward to your response
  • Annette said on October 8, 2015
    Interested in opening a unique dance wear store in Alpharetta Georgia!
  • Billy said on November 29, 2015
    Hi All,My name is Billy and doing dance shoes internationalist business for many years.I contacting with many professional dance shoes factories at China with different features. Offering Little Amount with acceptable price.Feel free to let me know if anything could do for you. My email
  • Tania Bates said on February 3, 2016
    Hi i am very Interested in opening dance wear shop in Perth WA
  • Donna said on March 18, 2016
    Jay Boozer Could you email me more information regarding your dance wear stock as I am interested opening up an affordable dance wear store in Los Angeles. Thanks Donna
  • Christine Murphy said on April 16, 2016
    I would like to open a small dance boutique in Swansboro, N.C.
  • Kar'Lii Smith said on July 31, 2016
    Hello, I would like to open a dance supply store in the metro Detroit area.
  • Kimberly said on October 6, 2016
    I own a formal wear store in Georgetown, SC. There is nowhere in town that I know of to buy dance wear. The nearest places are 20-45 minutes away.
  • Gospel said on December 8, 2016
    it is my dream to open a special boutique for dancers only, in Nigeria and outside .


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