How to Start a Beauty Supply Store

If you want to start a beauty supply store, then you need to do some planning. There are a lot of products to choose from that you can sell. You may specialize in one area then you can start supplying a wide selection of beauty products.

It is important to partner with a manufacturing company that you can rely on so you are assured that you are supplying products that are of quality.

beauty supply store

Everyone has their concept of beauty. In order to keep up with beauty standards, people are now taking the time in considering how they look especially, women. They allow certain budgets to buy beauty products that can help in enhancing their beauty. Malls and beauty stores are the places where we could avail products but if you are thinking about making a profit out of this, then you can. You can actually start your own beauty supply store. The products that you sell can range from make-ups, facial creams, anti-aging products, lotions, and even perfumes and cologne. Actually, you can sell any product relating to beauty. There is now a way to take in natural beauty and use it as an idea when it comes to starting your own beauty supply store.

Starting a beauty supply store

When thinking about starting a beauty supply store, you need to partner with a supplier or top beauty manufacturing companies so that you have products to sell. There are a lot of beauty manufacturers that you can tie up with. They usually supply in bulk or sometimes in a smaller number depending on what you agree upon. You have to think about your business name that is something catchy to people. After that, you can create your own label for the products that you are selling. Usually, these manufacturers will give you their catalogs and brochures so you can choose the products you want to sell. For the cost, you can certainly sell them for double their original price.

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For women, this is a dream come true business. When you are just starting, it is advisable that you start with just 5 to 6 products so that it is easy to manage. You might want to get some products with brand names already or you can start with your own collection by reselling stuff. Although reselling might involve tedious work, it is very exciting to venture into this business. You need to create your business logo. Start by conceptualizing or brainstorming. Make sure that your label can be remembered by people.

The next thing that you need to think about is your marketing strategy. This will definitely help you to sell your products. You can create a catalog that you can show your customers. In this way, it will be easy for them to choose. If you are thinking about starting your own product line, it is not an easy task. All you have to do is choose products that will most likely sell.

Identifying your target market will be of great help. It can let you decide if you just want to focus on selling luxury products, skincare, or hair care products. If you have identified your target market, it is better to research what specific product your target market would like. It would be best if you do a comparison of programs and markets so that you can see how much you can afford the products. Don’t forget the licenses that you need so that you can run your business smoothly.

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  • Nikisha Sanders said on March 24, 2009
    I need a place to start in terms of selecting a supplier etc. I am looking to start a beauty supply store. I'm in North Jersey area. Please help
  • Star said on March 25, 2009
    My name is Star. I would like to own and operate my own beauty supply store in virginia. Where do I start, how do I buy bulk products at discount prices? Do i need to travel overseas to make my initial purchase. Please point me in the right direction. thanks for your help Star
  • peter walden said on April 8, 2009
    i would like to start a beauty supply store in wheaton, how do i start. from suppliers, licensee and capital how much do i need to have.
  • Kelly Buckman said on April 15, 2009
    Yes I'm a 24 year old cosmetology student and I would like to know how I could open a beauty supply store. please help
  • Ms J said on April 18, 2009
    Opening a beauty supply store is no different than opening any type of store. Like a beauty supply store you should first conduct a feasibility study to ensure there is a need for such a business in the area where you are contemplating opening your store. Additionally, this will save you money. Once you have done your homework, you should check with beauty associations such as BOBSA.ORG to gain general knowledge about owning and operating a supply store. Good luck in your endeavor.
  • shaneika H said on July 12, 2009
    i'm trying to start my own beauty supply store but i have no idea where to start from please give me some much needed advice
  • James said on July 29, 2009
    I am looking to pick anyone's brain to gain knowledge in opening a beauty supply store. I am currently in the Atlanta area. I want to know all about it.
  • STAR said on August 4, 2009
    I live in Houston, TX and on my side of town there is only 1 beauty supply store and she never have what I need.
  • Mary Johnson said on August 6, 2009
    I am looking for manufacturers who sell beauty products by bulk, weave, perms, and wigs.
  • Ms. E said on August 11, 2009
    I am pursuing a beauty supply store business. I need to know what license that i need to start the business.
  • ashley johnson said on August 11, 2009
    i'm trying to start my own beauty supply business but i'm not sure where to start. could someone give me some tips and help to point me in the right direction.
  • Shalonda Patterson said on August 18, 2009
    I am wanting to start a beauty supply store in birmingham, al. I don't know exactly where to begin. do you have any advice for me
  • Sam Nelson said on August 18, 2009
    Hi, my name Sam, I live in South Florida. I am looking for the right location to open my own beauty supply/ beauty salon. Also, how much money is needed for such business proposal? Thanks
  • Zenaida Palacios said on August 26, 2009
    I am Zenaida. I live in Pensacola FL. I own a beauty salon. I will like to start a beauty supply store. I won to different properties on various locations, but I don't know which one will be the best option to open the store. Also I will like to know how much money do i need? Thanks.
  • Leslie Wilson said on September 7, 2009
    My name is Leslie, I live in Delaware. I desire to start my own beauty supply store, I need help on how to get started. Does anyone have any advice?
  • Dana said on September 12, 2009
    I am currently looking for how to start my own beauty supply store within the central jersey area and need some advice as to how I can go down the right path, such as how to get a license, health inspection, picking the right supplier, etc. any advice would be appreciated. Thanks
  • Bunny said on September 26, 2009
    @Sam Nelson
    Where in south Fla are you. I have a location that is perfect for a supply store. I have been thinking of opening it up myself but would rather rent the location out. Thank you
  • CASSANDRA S. said on October 5, 2009
  • Ms.Tee said on October 9, 2009
    I am interested in opening my own beauty supply store here in Atlanta but do not know where to start. If anyone knows information on how to get started please let me know.
  • ms woods said on October 16, 2009
    I live in a small town and need a beauty supply store/salon for the different people in our town. I would like to know how much it would cost and what permit do I need to startup the shop
  • mai al hosari said on October 20, 2009
    I want to start a beauty supply store in Jordan but I am looking for a good show to attend in the US as i want to buy US products but don't know which is a good one
  • lady g said on October 21, 2009
    I live in Austin, Texas. i need to know how to open a beauty supply store, and what license do i need to get to operate the store. thanks
  • T Webster said on November 3, 2009
    I really want to open up a beauty supply store here in hollywood, FL. i know the basics i just need a little guidance
  • Cassandra J. said on November 9, 2009
    I want to start a beauty supply store in a small rural area. There is not one within a thirty mile radius. What do I need, how do i begin, and what license will I need as well as how do I get the best products at a reasonable price. Please help :)
  • Nicole D said on November 12, 2009
    Opening a beauty store sounds ideal! I have no direction.... I would like to know how I would go about getting bulk supplies, like hair and products at discounted prices.... Please help me get started.... if anyone have advice for me please send me an
  • sarah said on December 4, 2009
    I was looking at starting my own beauty supply store in michigan and was wondering if anyone could give me some ideas and names of product companies...please help me get started.. Thanks
  • sandra said on December 5, 2009
    I am looking to open a beauty supply store in margate florida, I need to know how to get started the product to sell, suppliers, licenses, and how much money I need. Please any body let me know.
  • yjay said on December 7, 2009
    i want to open a beauty store in my country Nigeria early next yr, i'm interested in just skincare products(lotions, scrubs, face creams, eye creams etc) i'm considering to start with drug store brands like olay, neutrogena, aveeno, roc & later to more luxurious brands, i would like to know where to buy in wholesale at discount prices or do i go to their websites or beauty sites. pls help! many thanks!
  • fostena wright said on December 9, 2009
    how can i start a beauty supply store in brooklyn, new york, 11207
  • Vickie said on December 20, 2009
    I would like to sale some beauty/cosmetic/luxury item on consignment. Would you pl give me list of consignment supplier who supply these type of item in Central Illinois area? I am from IL, USA...
  • lawrencia said on January 4, 2010
    I live in Memphis TN and I am looking forward to opening a beauty supply and honestly have no clue on where to start!!!!!! I need help finding distributors and obtaining a licenses.... Any help, tips, and advice would be greatly appreciated.. Thanks!
  • ceddricka bowie said on January 4, 2010
    i live in orlando fl, and me and my sister are starting a beauty supply we want to know where do we get good discounts, bulks of different types of hair, products, cosmetics etc. can you please get back to me a.s.a.p
  • Hunter Chen said on January 13, 2010
    Hi A BEAUTY EQUIPMENT MANUFACTURE'S ADVICE This is Hunter from Beijing Starlight Company, China.Since we're the medical CE Approval Optical(IPL,RF,Er:YAG...)beauty equipment manufacture,I leave this short message for our future cooperation. We can offer you top-ranking optical equipment which is very hot especially the IPL and laser. As you have experiences in the optical equipment, it would be easier to seize the opportunity to win great PRODUCT demand in your location. I am sure your action would make your business better and better. Now our company launched a new type Er:YAG laser. It is awesome. Any questions, do feel free to contact me. I'm always at your service!
  • Ramona Weinman said on January 14, 2010
    Hi I am from Australia and want to open up my beauty salon store/warehouse. could you please let me know how I should go about starting up my store and what ever hints and suppliers that I could get discount from to start. Thank you,
  • Kathy said on January 16, 2010
    Hello Everyone! My name is Kathy, and I am here on this site because I am trying to find some much needed advice on how to go about opening an hair store in the Houston, Tx area. If anyone has any advice please email me at Thanks in advanced
  • Daphine said on January 26, 2010
    I'm based in Vancouver Canada. I would like to open up a beauty shop for hair and skin products targeting black skined persons. please send me information as to who and where I can source the products. warm regards. Daphine
  • Chatreese Beckett said on January 31, 2010
    I don't have a location as of yet, but am interested in starting a beauty supply store in the near future. I would like information on start up costs and suppliers. I put together a hair supply book and sold products from there. I limited myself to Mizani, KeraCare, Design Essentials, etc. I would like to push it a little further.
  • Lisa said on February 3, 2010
    Hello Everyone-I have connections with wholesale beauty product suppliers. I am interested in assisting clients abroad (Nigeria, Kenya, Uganda, Ghana, etc). I also have connections with wholesale suppliers of top quality, low price bed sheet sets and several other products such as jewelry and health products such as supplements and vitamins. These are all hot items right now. Contact me if you need my services. SERIOUS INQUIRIES ONLY!!
  • Monique Jordan said on February 5, 2010
    Hello My name is Monique and I am interested in opening a beauty supply store in southern Louisville Ky. I have no idea were or how to start. How do I partner up with supply companies? How and where do I buy in bulk? Please Help!
  • Christina Freitas said on February 6, 2010
    Hi, my name is Christina and would like information on how to open a beauty supply store in the Charleston, SC area. I am interested in possibly selling some international products as well (hair/skin care products from Brazil). I am not a cosmetologist, nor do I plan to be.
  • Keratin 4 U LLC said on February 9, 2010
    I am a distributor of the best Brazilian Keratin treatment. Check our website at discounts for larger order for resale
  • D.Renee said on February 13, 2010
    I am interested in opening a beauty supply business in Brunswick, Georgia. I would like information on formulating a business plan, start-up cost, ideal square footage for the store, distributors/suppliers, products, etc..
  • Grace said on February 16, 2010
    My business location will be @ Mississauga Ontario dont know how to start in terms of How much capital i need to start my business, where can i get my product in bulk, if i need to travel oversea or not. Thanks
  • Rasheeda Wilkins said on February 22, 2010
    This is a good business to get into. I actually found a wealth of detailed information and training on how to get in the business at Cheers!
  • Paulette Byrd said on February 23, 2010
    I am interested in starting a beauty supply store, but I need to know how to form a business plan? Who would I present the business plan too? How would I get suppliers for my products? Do I need investors? I'm looking to start the business in Stockton, California. If I started the business in Stockton could I open other stores?
  • Mrs. Clark said on February 25, 2010
    I am so interested in starting a business, a business where I can sell beauty products. I just dont know how to get started. I live in a small town called Aliceville, Al. I'm really looking forward to this, I just need to be pointed in the right direction.
  • cherise williams said on February 25, 2010
  • Mrs Persaud said on February 27, 2010
    I am interested in opening a Beauty Supply in my home town Guyana....and would like some help finding a Supplier overseas like China or Korea that can ship directly to Guyana, also even from the USA so I can buy some name brand products that I can't get from overseas...Can you help?
  • Rose said on March 8, 2010
    i will like to know the cost for opening a beauty supply shop in philadelphia, PA-USA.
  • TG Public Image said on March 10, 2010
    There is now an accredited course for $120.00 that you can buy and complete online but I am a consultant in the area of beauty from product development, to marketing and even full service show production. I will help take the mystery out of the process. You can get caught with bad products, shady manufacturers that will not pay your commission, inferior marketing and other fun business stuff.

    It is best to have someone that has a foundation so that you do not spin your wheels. I work with a team of people that have been in the industry for many years and we want you to succeed. My experience: 26 years of experience in every facet of the beauty industry. Celebrity Hair & Makeup Artist, Salon Manager - in a family salon, Lab Experience, Corporate Production Company Owner, Product Development Consultant, Product Placement- on major TV shows and films, Non Competitive Spirit, Industry Insider- with honest answers,
  • Laseanda Colton said on March 11, 2010
    I would like to open up my store in Palmetto or Sharsburg Georgia in the U.S.
  • mukesh said on March 15, 2010
    hi i am mukesh, want to know about profit margin in cosmetic product and their supplier please help me my e mail id-
  • Deenn Hopkins said on March 18, 2010
    I own a barbershop and hair styling business I need a startup kit of human and synthetic hair plus hair products. 1035 San Mateo S.E. Albuquerque, NM 87108
  • k.roja said on March 19, 2010
    I would like to open a store of beauty products in srinagar colony, hyderabad, india
  • Franchesca said on March 23, 2010
    I live in Houston Tx. and I am interested on the verge of opening a beauty supply store. Please I need help in locating a list of wholesalers/suppliers. Where also can I find information on products that are current in the market in the market that are moving. How much will it take to start my business online.
  • tina said on March 28, 2010
    hey , everybody, i live in China, i am a hair manufacturer which supply hair weft, lace wig, clip in hair, etc, i promise high quality with competitive price. if you have further information, please contact thanks.
  • CoLoRz said on April 4, 2010
    I am currently a cosmetology student and i'm preparing to graduate soon. I'm planning on opening up my own hair salon, but I want information about having a beauty supply also. I want to have one and I can use a lot of help!!!! Thanks in Advance!!!!! i'm in Fort Wayne, Indiana :)
  • akinfaye felix said on April 11, 2010
    want to open beauty supplies store in Nigeria west Africa need some manufacturers links
  • HAFIZA EDWARDS said on April 11, 2010
    PHILADELPHIA, PA I WOULD LIKE TO OPEN UP A BEAUTY SUPPLY STORE FOR ALL ETHINIC GROUPS. I NEED HELP FINDING VACANCIES AT STRIP MALLS. also i need to know how much money i need to open up a beauty supply store?
  • Beauti Marie said on April 13, 2010
    Hi! My name is Beauti Marie! I am in the process of opening my own Beauty Supply Store in ATL, GA I just need a list of different distributors and or suppliers. If you could please help me out I would greatly appreciate. Thanks, Beauti Marie
  • Garrett said on April 13, 2010
    i am interested in starting a beauty supply shop in Marianna Florida USA
  • Eva Barbee said on April 13, 2010
    I would like to open a Beauty supply store in Harare Zimbabwe. Can you help me connect with suppliers in Korea.
  • Miguel said on April 19, 2010
    I would like to start an online beauty supply store in Maryland. Can you help with more info. Thanx
  • ogun dunni said on April 20, 2010
    i want to open a big cosmetics shop later in the year, can u be of advice on how to start.
  • Courtnie c said on April 23, 2010
    I live in Covington, ga USA, I am looking to open a beauty supply store. I need help in finding products to buy wholesale. I found a lot of websites, but there are too expensive.
  • Rosemary Kombo said on April 25, 2010
    I live in Texas, USA. I need help and advice about how to open a beauty supply store. What licenses I need and how or where to buy wholesale. My friend is very talented in fixing breads, weave etc, so we were looking to be business partners. She will fix the weaves while I sell.
  • ablavi TETE said on April 25, 2010
  • IR_Jay said on April 25, 2010
    I would also like to start a beauty supply store in my area, however i am having great difficulty finding the supplier for products that I want to carry. Can some one please help me.
  • Ada said on April 26, 2010
    I would like to open a beauty supply store in Texas. Not sure where to start. Please help with info.
  • RPW said on April 26, 2010
    Springfield Missouri. I would like some advice on what I should do to get started with finding a inventory. I thought about selling from my home and then finding an actual store once I am successful.
  • curtavia mcconnell said on May 4, 2010
    I would like to open a beauty supply store in Jonesboro, La. I have a location in mind just need help getting started.
  • ddee said on May 5, 2010
    Yes I will like to start up my beauty supply business in my area or on line. Need to get some questions answered on how to go about doing so.
  • K Hall said on May 7, 2010
    I am interested in opening an ethnic beauty supply/hair/fashion jewelry store in Central Florida. Does anyone have any advise.
  • Peter said on May 17, 2010
    I'm in Nairobi Kenya interested in setting up a beauty store. Products ranging from beauty products to weaves, wigs etc to perfumes and colognes and nail polish,Help.
  • Charmaine Duncan said on May 17, 2010
    Hi, My name is Charmaine, and i'm trying to start my own beauty supply store in St.Cloud MN have a few ideas but not quite sure on where to start. Can someone, anyone, Please Help!!!
  • cordy ibekwe said on May 17, 2010
  • John said on May 18, 2010
    I'm moving from detroit to atlanta and I wanted to open up a beauty supply store in fulton county
  • Michelle Jones said on May 20, 2010
    I am interested in opening a beauty supply business in Houston, Texas. I would greatly appreciate any information towards the right direction. Thank you, Michelle
  • Shaton Belton said on May 21, 2010
    Hello, I am a beauty supply distributor in Orlando FL. If anyone here would like additional info or wholesale pricing, I do offer, weaves, wigs, ethnic hair items as well as cosmetics and accessories, please feel to contact us at Our company name is Simply Satin.
  • abhinav rathor said on May 24, 2010
    i'm abhinav from india i'm opening my store in ahmedabad and wants the suggestion for opening my beauty product supply store how can i get the license to market the products please must reply
  • Ana Alejos said on May 31, 2010
    I would like to know about the requirements, licenses, finances required to open a beauty supply store San Antonio, Texas.
  • Gail Davis said on June 1, 2010
    Hello! i would like to open up a Beauty Supply in Petersburg, Virginia. Simply because there are no Black Owned Supply Stores here. Do i need just a regular Business License? i will need Honest Suppliers and etc.. I want to go through the Small Business Admin, I will have to write a Proposal and take Classes, I think it will be worth it! Can you help me, we already have some great Ideas.
  • biju.joseph said on June 2, 2010
    sir, i am from kerala. i want to start beauty products supply store. i want more details of it and where i find the manufactures and distributors of products. please give more details. i want to start it in wayanad, kerala, india. thanks
  • Mrs. McFadden said on June 3, 2010
    I have a great beauty supply entrepreneur who can assist you with all your beauty supply and hair salon question. Please submit question to the email below. I will connect you to who you need to speak with.
  • ROSIE SIMMONS said on June 5, 2010
  • Pradeep said on June 8, 2010
    Dear friends, I'm an exporter of the world famous Indian Remy and Virgin Hair. We offer you the best quality and service for ur business. For further info on our products and prices, please feel free to get in touch with me:
  • Chena Mondesir said on June 9, 2010
    hello, i am planning to move to florida and i would like to open a beauty supply store. please help me to start a little small business.
  • dbald said on June 14, 2010
    i am trying to open up my own beauty and hair supply shop but don't know what it takes to get started pls help in assisting me in the right way dbald. LAS VEGAS, NEVADA
  • Dominique & Anaya's Exclusive Beauty Supply said on June 16, 2010
  • Laketa said on June 19, 2010
    I live in Fort Lauderdale, Florida. I'm interested in opening a Beauty Supply store and needed to know where to start. What is the start up cost on the average store?
  • Marie said on June 23, 2010
    I need help, with whole sale distributors that sale beauty supply products. Houston, Texas.
  • denise said on June 26, 2010
    I have a lot of beauty supply items willing to let go at whole sale pricing. I have $9,000 worth of hair in top name brands such as Milky way, Yaki permed, Janet collection, and Encore just to name a few. I also have tons of Skin care products, hair, Nail care products, Hair accessories, Hair styling tools, Cosmetics/applicators and hair care products. ( bundle deals possible) If you are interested in opening a beauty supply store and want to purchase merchandise at whole sale pricing this would be a great starter kit. If you would like more details or interested in purchasing please email me at
  • nikia said on June 30, 2010
    i will like to open a beauty supply store where i live i found a nice small store to start. what or who should i contact to get funded for this or does this have to be out of pocket. please help me thank you. from rockland ny
  • Shawn said on July 4, 2010
    I'm wanting to sell my own branded beauty products in Australia and would like some contacts for manufactures.
  • Bobby said on July 6, 2010
    i'm located in Miami Gardens Fl. I wanted to get info on operated a beauty supply store. focusing on hair care. are there any minority business grants available if so how do i go about getting a grant. all info giving will be greatly appreciated thank you god bless.
  • Jason said on July 8, 2010
    I work for a small hair company that is looking for people we can build a working relationship with. If you are serious about your business goals and need a whole sale distributor please contact the company at
  • Honey B said on July 9, 2010
    I am interested in opening my own beauty supply store in Riverdale GA but don't know where to start. If anyone has information on how to get started. How I would go about getting bulk supplies, like Wigs, hair, jewelry and products at discounted prices. if anyone have advice for me please send me an email. Please help me get started, will be greatly appreciated. Thank you God Bless.
  • von davis said on July 11, 2010
    i reside in vermont...looking to obtain or ascertain where does one call to order beauty supply products
  • Orissa Stewart said on July 14, 2010
    I am in the process of opening a beauty supply store in Charlotte, NC, in the next few months. I wanted to know places that give funding, I have a business plan being written. I would like to get a grant to open my business.
  • Donna Herrington said on July 15, 2010
    Hello, I am located in savannah ga and yes i am also interested in knowing the ends and out for opening a beauty supply store.


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