How to Start Customized Jerseys Business

It’s no surprise that every sports team want to have their own visual identity, and wearing jerseys is one of the manifestations of this desire. Do you agree that fans also identify their favorite sports teams through these jerseys?

This is your chance to take advantage of the opportunity. We can guide you in starting a customized jerseys business here.

Sports teams can customize their uniforms according to their own specifications. Wearing logos and jerseys are a part of their visual identity and they are recognized with these trademarks.

There are several components included in the selection of a jersey. This includes the fabric, color, team name, team logo, or any identifying marks that pertain to the team. It’s also important to think about the comfort of the players when wearing these jerseys. So when you want to start a customized jerseys business, you need to find out good suppliers and graphic design artists to help you.

Startup Cost for Customized Jerseys Business

Before starting your business, you need to choose your niche and research the jerseys you want to offer. First of all, you need a versatile and reliable sewing machine as well as the rest of the sewing equipment. You can buy a second-hand or brand new one depending on your budget and the features of the machine. Check out the models and brands and how they function. Nowadays there are advanced computerized machines that accept embroidery cards and disks to create the designs. Some even have LCD touch panel, automatic needle threader, and instant 5-button-hole creation. Sewing machines costs range from $129-$6,000.

Serger machines will also be needed – these machines allow you to create decorative overlock stitches on various weights and types of fabrics. It costs from $300 to $1,600. And finally, other equipment you need include threads, needles, pattern markers, cutting and shearing scissors, rulers, and measuring tape.

Marketing Customized Jerseys Business

The most effective way of marketing your customized jersey business is through word-of-mouth advertising. When you do a great job for a client, positive words will surely spread. Other ways to market your jerseys include posting on community boards and running ads in yellow pages. You can also leave flyers or business cards in schools, sports organizations, and other offices of potential clients.

In addition, you may also establish partnership arrangements together with tournament organizers or athletic groups. To increase your sales growth exponentially, marketing employees can be hired.

A customized jerseys business can be enjoyable and creative even if there is a considerable amount of stress associated with it. But if you deliver high-quality products and set your selling price affordably, be prepared to earn at least $20,000-$60,000 a year. What’s more, continues referral can ensure continuous success.


  • Cerilo Gil said on December 20, 2011
    Start out of the city of Lindsay,California, in the county of TULARE. Out of my home/vehicle. Mobile on wheels, with a variety of everything.I know that this will be a successful investment. Just need someone to take that chance. I love everything about sports, so I am passionate and want to make this very successful and am confident that it will. I am currently a student at a community college in my area. This is an opportunity to make it a Career, with my knowledge of the world, and how things truly work. Thank you, respectfully, Cerilo Gil
  • Angie DeCamp said on June 11, 2014
    I'm looking at starting up a custom / regular uniform/shirt shop for various leagues an possibly schools.. I will have the space an I am working on a LLC .. Thank you for your time!


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