How to Plan Business Events

Planning business events will take a lot of effort as it is an output-based course. All business events’ goal is to have a successful and engaging approach with the customers and develop the workforce as well as encourage good communication among the staffs.

Business events may vary in purposes and target market. Holding such event requires great knowledge in planning to save time and effort.

You can refer to several guidelines on how to plan business events in order for you to establish foundation in your business event. This will uplift you in making decisions on the structures which will best suit your events need. The following are things to consider while planning for a successful business event:

Basic Steps

  • Conducting research
  • Making an event design
  • Searching for the best place
  • Arranging for food, décor, and entertainment
  • Planning transportation from and to the event
  • Arranging any needed accommodations for attendees
  • Organizing the activities of event personnel
  • Monitoring the place
  • Making evaluations of the event

Start Up Costs

You need to determine the size of your business event first to allocate your budget while planning it. Although the budget may be limited on your business type and lifestyle choices, the startup cost is one big factor essential to your planning. Proper planning will save you money while having a quality business event plan.

Factors which can make your Business Events more Engaging

Chances offered by the development in present technology bring higher anticipation among participants. Hence, there are factors to help you engage more participants in your business event and here they are:

  • Choose an unusual location that will encourage participants to join the business event.
  • Be inspired by Pecha Kucha chit chat strategy that makes the event fast-paced yet fun.
  • Have a fishbowl conversation that allows a bigger group to get involved in the discussion preventing anyone from feeling barred.
  • Storify the event by collecting feedbacks from the conference, hearing it from the attendees will give you more ideas on how to handle business events well.
  • You can also hold the event through a knowledge café approach where it aims to make a conversation and eventually produce ideas about a certain topic.
  • Ever heard of “Dotmocracy”? Well, this is an exciting way of extracting working opinions through a poll. It is a graph-like illustration of the group’s combined opinions.
  • You may ignore the rulebook and give the participants the chance to establish their agenda regarding the business. This is one tactic that is really engaging on the participant’s part.

1 Comment

  • Tony said on October 28, 2015
    Hi My name is Tony from Linyi, Shandong, China. We are factory that produce plywood with high quality and competitive price. Now I want to extend the market of worldwide. Who is in this business? pls contact me at


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