How to Own Sanrio Franchise
The Sanrio Company specializes in the production of cute Japanese cultural elements. It would make for an exciting franchise option as it implements the traditional expression of Japanese culture in an attractive yet modern way.
Sanrio Co. Ltd. is a Japanese company that focuses on the trendy and artistic display of Japanese culture through icons of cute or kawaii products.
Sanrio has a vast array of products with unique lines that are popular in Japan and worldwide. Sanrio’s most famous character is Hello Kitty, one of the best-selling brands in the global market today.
Sanrio is not limited to character promotion through its products but also through publishing and movie productions. The company also partners with various food establishments that share franchises. Sanrio has rights to Peanuts characters in Japan and owns an animatronics establishment known as the Kokoro Company, Ltd., whose most popular android is Actroid.
The Sanrio Company started as a character merchandise producing company specializing in the gift giving industry. It began in 1960, known as the Yamanashi Silk Company, and officially changed its name to Sanrio in 1973. Hello, Kitty was added the following year and has remained the most popular and most profitable among the characters of Sanrio. Other Sanrio characters include Kerropi, Chococat, Badtz-Maru, Kuromi, Deery-lou, Sweet Coron, Tenorikuma, My Meoldy, Cinnamonroll, Charmmy Kitty, Chi Chai Monchan, Chibimaru, Kuririn, Landry, Little Twin Stars, Sugarbunnies, Sugarminuet, Minna No Tabo, Monkichi, Pandapple, Pekkle, Pochacco, Purin, Shinkansen, Spottie Dottie, Dokidoki Yummychums, TuxedoSam, and U*SA*HA*NA.
The Sanrio Franchise is an excellent option for those who wish to establish a sense of financial independence and security and those who possess a passion for producing these fun products. The Sanrio character line is one of the most popular worldwide and thus making it easy for one to make a profit by utilizing the already existing credibility and brand name, to generate revenue and gather profit.
There are several retail advantages one can benefit from being a Sanrio franchise owner, and these include the proven product line, which is over 30 years of market success in the US alone, and a vast array of various product line characters. Up to 100 new items are made, shipped, and delivered almost monthly, and retail prices range from $.50 to $50. National publicity support is also provided, especially during the initial stages of business operation.
Interested franchise applicants may apply online on the official company website or visit one of their businesses directly to inquire. Franchise territories, prices, and other concerns vary on location as Sanrio has several branches in Japan and worldwide, so different rates apply to foreign countries. Also, you need not be a business management expert or a marketing specialist to engage in this type of franchise, as training is readily available upon approval of the franchise application request. With this, you must consider things such as location and financing options. Luckily these issues may all be settled with Sanrio as they offer excellent support for all their franchise owners, not only during the initial planning and construction stages but also well beyond the business operation of your establishment.
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Engraving one’s name is done for sentiment, marketing purposes, and functionality of the item. Engraved business gifts can be done to almost all items including watches, coffee cup, and photo frames. It is one way of reminding the receiver that you remember them.
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