Writing Business Proposal

A business proposal is an important piece of document. It contains the master plan for future projects.

Through it, a business could buy another business, convince investors to put money on the company or the bank to lend it funding. Do you want to learn how to make a good business proposal?

writing business proposal

The most common instance wherein a person, a group of persons, or a business entity would need to write a business proposal is when it is trying to convince possible investors to put money for the business. In some instances, a business proposal is needed as part of an offer to buy the business. In this case, the sellers wanted to know what will happen to the business under new owners. A business plan, therefore, is one of the determining factors of a possible sale. So, how do you write a business proposal?

Communicate Business Proposal Well

As in any writing, the crafting of a business proposal has only one and clear purpose: to communicate. Endeavor, therefore, to put everything in the proposal and present ideas –whether text, graph, or graphics -- in a way that they will be understood clearly and immediately. Therefore, for the text, make sure that your sentences are simple, direct to the point, and unambiguous. Do not, or avoid, jargon as your document may be read by people who may be coming from different backgrounds and orientations. When talking about technology, explain it in terms that the readers will understand. To emphasize significant items in an interesting and effective manner, use pictures and graphs at the right amount. Also, don’t forget that one of the factors that help people understand what they are reading is presentation. Don’t overload the pages of your business proposal with texts and images. Save some space for white space and lay them out so that they are pleasant to look at and read.

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As to what to include in the proposal, you can always check templates and sample business proposals. Among the most important information to be contained in the proposal is the future plan for the business, including the details on how a business will be folded up, just in case.

Make Sound Judgments in Writing Business Proposal

In a world that is highly sensitive to topics like race and religion, you must be careful of the language and presentation you will be using in your business proposal. Make sure that the terms and graphics don’t offend anyone or any group.

Create Good Impression

The business proposal is the first item that will “speak” on your behalf to prospective clients. It is, therefore, necessary to create a good impression of your company to the readers of your business proposal long before you arrived. Therefore, make a presentable business proposal. It should be free of grammatical errors, neat, and observe proper document presentation format. The quality of the business proposal tells much of the degree of professionalism and capacity of the proponents. Stand up to the challenge.

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111 Comments

  • Bisiriyu Razaq Ajibola said on July 1, 2010
    I AM INTO REAL ESTATE BUSINESS IN LAGOS STATE,NIGERIA. AND, I WANT YOUR AUTHORITY TO HELP ME TO ASSIST ME IN WRITTEN A COMPREHENSIVE BUSINESS PROPOSAL.
  • ODUNOLA said on November 30, 2010
    I am into the supply of personal protective equipment to the oil and gas industry and the manufacturing industries as well and i need to write a business proposal
  • Annaliza said on December 17, 2010
    I am from the Philippines. I just want to start my own small business in Silang Cavite. Wherein i can make my own style of clothes only for women.Its a small boutique but look elegant place and nice fashion. I do have talent in creating my own style in wearing clothes. I just need some help to do my business proposal. And because this is my first time to start a business here in the Philippines.
  • AYANSOLA EBENEZER said on June 28, 2011
    I am new in the medical equipment supply business. Please I need your assistance in the writing of proposal to supply medical equipment to government and private hospitals. Thanks in anticipation of your favorable response.
  • EKENE Gift said on July 9, 2011
    i am a young university undergraduate,do not own a company yet but can give considerable support and relative collectively good insight 2 taking any business to its intend of height. so if ur out dia and u need a young brain and energetic mind to work with ,u can email me on dadiwhyte@yahoo.com.
  • SEATILE said on August 22, 2011
    i am not a business man but i only design. so my problem is to write a proposal could you please help me
  • Ahmad Umar Jibrin said on September 24, 2011
    I am a student of extension, wishing to write a business proposal in a partial fulfillment of understanding the extension services, please enclose a sample of business or any tips that you considered it useful. Thanks, Ahmad Umar Jibrin, Dept.of Adult Education&Comm.Services Bayero University Kano.
  • pascal said on July 25, 2012
    i am a very young man, starting a snail and bee farm, but unfortunately i lack funds, i wanted to seek for assistance from an NGO, please kindly advice me on how to write a proposal for my project, and please include a sample. thanks (brutus2on9@gmail.com)
  • Ebie Meye Joan said on July 26, 2012
    I am from Nigeria, i reside in Abuja. I just want to start my own small business in lingerie. Wherein i can make available sexy lingerie for ladies at an affordable prices. It will be a small boutique with elegance comfort. I do have talent in knowing what style my clients should be wearing and ensure it is comfortable for them while making them feel desirable. I just need some help to do my business proposal.
  • Leena Thulung Rai said on September 2, 2012
    I am from Nepal. i have recruitment office in Nepal but i don't have good clients from abroad so that how to write good and effective proposal to get business from abroad clients, please suggest me and provide me sample proposal.
  • Chellzea said on September 27, 2012
    I am an ND holder in Environmental sc. Pls sir, i seek 4 ur assistance in writing a biz proposal to banks or any Ngo u can recommend 4 loan; as i long to start a transport biz. I wish a biz plan format on dis b shown me. Thank you sir. Chellzea 4rm owerri.
  • LIFTED said on October 9, 2012
    i want to open a polythene manufacturing company in Niger delta area of Nigeria, please, how may you help me?
  • omoakin said on October 31, 2012
    I want to start a small business and I thought of the idea of a barber saloon and also selling of general goods such as video/audio cd/dvd and general items needed by people both body and services. I need a detailed business proposal to summit to my sponsor. I will await your mail
  • LJ TSENGIWE said on November 7, 2012
    i am in the business of supplying prescription eye goggles to the mine, I want help in writing a business proposal to supplying safety prescription goggles to the mine. My business is in South Africa and the client is Anglo American
  • Andrew Mkhonta said on November 7, 2012
    Goodday. i am in an air conditioning business, my company supply install and repairs all heating and cooling equipment. i need your help to write a proposal letter for a service contract. i want to send this letter to some banks who are my client. Thank you, Andrew Mkhonta Mbabane (Swaziland)southern africa
  • Bernard Tabuli said on December 12, 2012
    I am from papua new Guinea, I want to go in to coffee trading business and i want to business proposal to seek funds. Thank you
  • Omotunde said on December 18, 2012
    Good day, I am a caterer and also into event planning and management, could you please assist me on how to write to organizations a business proposals. My location is Abuja the Fedaral Capital Territory of Nigeria. Thanks
  • festus said on January 4, 2013
    i reside in abuja, i am Bsc holder in geography and regional planning. Pls, i seek 4 ur assistance in writing a business proposal to oil and gas lubricant company as a representative or wholesale in any of their lubricant product, pls i need good and effective proposal to get business from oil and gas lubricant company client. Tanks
  • udoaku said on January 16, 2013
    I reside in abuja, I want to start my own small business. I intend to supply any kind of goods or items @ur door step .only on request.am into general contract, all kinds of pastries even french pastries, fashion, already made size natives dresses, special gifts items. I will be glad if I could get financial assistance from a good Ngo's. I will be delighted to receive a business proposals from u. Abuja, Nigeria
  • Alexander.I.Oriaku said on January 29, 2013
    Alexio Oil And Gas Company, Nigeria. Supply of, BLCO,FOCADOS,as NNPC facilitator, to India refinery. My country Nigeria Abuja
  • lito jacob said on February 8, 2013
    Good day, I reside in the Philippines, my line of business was a small contractor. Could you please send me a sample letter of proposal from a private individual investor or financier to lend or finance my project. Thanks.
  • shravan.j said on February 15, 2013
    hi.. myself is shravan.. i have completed my b.pharma and p.g. in pharmacovigilance and clinical research. i have a great business idea of opening chain of retail medical stores. but i need help from investors.. so if anybody is interested please mail me on shravan86intelbusiness@gmail.com
  • Casmir said on February 16, 2013
    I reside in portharcourt, Nigeria. I want to start a small business because of unemployment in the country. I intend to setup a barbing / hair dressing saloon. I will be glad if i could get financial assistance from a good Ngo's, family members and friends. I will be delighted to receive a business proposal from u. Thank
  • Tshepo David Sekete said on March 4, 2013
    My name is Tshepo David Sekete am 19 years old i live in soweto johannesburg state south africa. i want to start my own business a market that sells local and international products in a urban area that has many people who likes partying so i need assistant on a business proposal.
  • awelewa said on March 11, 2013
    Pls, am new in the supply of medical equipments to both government and private parastatals, kindly help me develop a proposal to suit my line of business
  • Morojurereoluwa Obileye said on March 14, 2013
    I want to write a proposal on how to start a pastries business. How do I write it? I live in ikorodu Lagos state Nigeria.
  • Joseph isaiah said on March 23, 2013
    I am a distributor of a newly produced agricultural product that improves agricultural outputs and productivity. i base in lagos Nigeria. i want to write a proposal to the state government, I need your help with a proposal sample to put me through.
  • Maureen kelz said on March 31, 2013
    I work in a real estate firm, but my company is going into oil and gas sector, can you kindly help me in writing a business proposal to oil and gas company? Thanks
  • lesego said on April 4, 2013
    pretoria gauteng south africa. hi I'm lesego, I just started an events company but because there's reference needed, I have an idea of doing events @ my church, but to do them I'll need to talk to my pastor first, so I need to submit a proposal to him, so can u please help me with the proposal please. pretoria Gauteng south africa! Thank u very much, God Bless!
  • Gloria Smith said on April 13, 2013
    Columbia, SC. Opening a beauty and supply store. Could you please help me.
  • Adaugo said on April 15, 2013
    Abuja nigeria. I distribute crayfish. I need your help to write a proposal to a hotel for supply
  • Ifeanyichukwu said on April 19, 2013
    I am a fresh accounting graduate and a freelance writer such as these: business proposal letter, undergraduate research, private coaching on management courses and i reside in Lagos. I can be reached on: isaacjacob73@yahoo.com, or 08060282215. Best wishes.
  • Benjamin said on May 1, 2013
    I am into the supply of chili pepper. please can u help in writing a supply proposal to food company that make use of chili as one of their ingredients in their production. From Lagos, Nigeria
  • williams victor said on May 3, 2013
    I stay in Abuja, and I want to go into casava farming. please how can I get a good proposal on the subject matter
  • jennifer iyama said on June 28, 2013
    My name is jennifer iyama I want to write a proposal for an oil & gas firm, I would be glad if I can get an assistance from u & also to know the numbers of pages requested that is the standard size thank you as I await to see your prompt reply
  • albert said on July 5, 2013
    Ghana (Africa), supply of personal protective equipment to oil companies.
  • IWEHA CHINYERE said on July 6, 2013
    please i just joined the events management industry and i need to write a proposal to supply snacks. Please assist me
  • Anton Kave said on July 23, 2013
    I'm from Papua New Guinea and I resigned from teaching after 24 years and would like to start a lodging business but don't know how to write a business plan so I really appreciate your assistance. Thank you.
  • belinda munemo said on July 31, 2013
    i would want to write a proposal to supply mines with personal protective Equipment. Can u please assist me
  • ADEFEMI,JOHN OLUWAFEMI said on August 6, 2013
    My intended Agric-related business is 2 be located in Igbara-odo,Ekiti state,Nigeria,I have access to about 2 hectares of land which intend 2 use for mixed farming. Clarias and plantain plantation to be precise. pls, assist with a business proposal
  • ayo said on August 23, 2013
    Hello, I'm Ayo, I am intended to write a proposal to the government to supply first aid kits to secondary and primary schools. I will be glad if u can send me a sample of how I can go about writing it, I am from Lagos state,Nigeria
  • judith said on August 27, 2013
    I need an assistance in writing business plan & proposal about my fresh lending business & a 4 years rugs selling business. Please help me, thanks and may Almighty God continue to his blessings.
  • THomas Nukuafi said on September 5, 2013
    I am looking for a business partner/investor in eco-tourism. my email ttuakoimua@gmail.com Regards, Thomas
  • Iburu chimezie joseph said on September 11, 2013
    I need sponsor/partner for my new magazine company. I live in Abuja, Nigeria.
  • ola said on September 25, 2013
    My name is ola, reside in lagos Nigeria, I need a proposal on the supply of diesel to both local and corporate firms in and around lagos. Need this as soon as possible plsss. Thanks in anticipation.
  • Abiodun Ayobola said on October 9, 2013
    I am ayobola, i reside in Lagos i need a proposal on the supply of new and refurbished medical equipments to hospitals health centres and institutions in Nigeria. it is very urgent. Thanks
  • Paul Ndibe said on November 8, 2013
    Pasadena, California, U.S.. I am looking for a local distributor for new and used medical, laboratory, Scientific equipments and consumables in Nigeria. This business must have experience in this type of business. Must be able to generate leads or orders in Nigeria. Could become a franchisor or just a distributor for our company in Nigeria. Interested? send email detailing your company registration, years i business and experience. Also tell us a little about the owner or key employees. Thanks
  • Derrick Adusei said on January 8, 2014
    I want to be distributor of soft drink in Ghana. (the soft drink company is in Jamaica)and I need a very good proposal to that effect. Thank you
  • kunle said on January 12, 2014
    am a supplier to construction companies and oil companies, i want you to help me in writing business proposer for construction companies, oil companies and safety equipment suppliers.
  • Adeleke said on January 15, 2014
    I will grateful 4 ur assistance. I want to sell labouratory equipment to schools and factories but i don't know how to go about with the proposal plan.
  • lanre said on January 18, 2014
    i supply materials construction companies and oil companies, i want you to help me in writing business proposal for construction companies, oil companies and safety equipment suppliers. gwagwalada abuja nigeria
  • eloka said on April 3, 2014
    please I have a proposal for effective means of crediting of ones bank account with out going to the bank. I need a sponsor or an investor. 08063804340
  • Emmanuel Ekem. said on April 4, 2014
    Am new in the medical equipment supply business. I plead your lead, to assist me in writing a proposal for the supply of medical equipments to government and private hospitals. Thanks for your cooperation, as i wait for your kind responds.
  • Hope Chikatah said on May 6, 2014
    I am into the graphic design and i want to start-up business.. please can u help in writing a business star-up proposal writing to Bank, from Takoradi, Ghana. Thank you. Hope Chikatah
  • C. Jeromes beginner adviser said on May 14, 2014
    For writing of business proposals, contact us at twentyfirstclogstics@yahoo.com Be it for a new company or an already existing company or an individual with ideas, we can help you put your ideas in words in a readable and understandable manner. If you are also looking to apply for a loan or you need help with putting your business plan in a presentable and interesting manner,then look no further. We have helped businesses all other the world put their business plan and structure in a well-tailored fashion,giving them an edge. A trial they say will convince you.

    twentyfirstclogistics@yahoo.com || Consultant

  • Shoaib Siddiqui said on May 20, 2014
    I am travel agent and i want to start my own travel agency so please assist me in written most attractive proposal latter to get more clients.
  • mike said on June 10, 2014
    am mike from lagos i need a convincing business proposal letter on diesel supply. deadline is tomorrow morning. pls kindly help me out thanks.
  • helen said on June 11, 2014
    am into rearing of snail, rabbit and grasscutter rearing i need a proposal letter to be able to supply cooperate organisation such as hotel and fast food with the meat i need a proposal letter tomorrow is the deadline kindly get in touch.
  • Abigail Dede Odonkor said on June 17, 2014
    My business is located at airport residential,Accra Ghana...
  • chris said on July 11, 2014
    I just want to state a supply business to a hotel. I need a comprehensive proposal for the supply of stationeries, food stuffs, drinks, toiletries etc. Please it is very urgent. Thanks
  • Medical LAB said on July 29, 2014
    I am a qualified medical lab technical and would want to set a medical lab attached to a medical clinic. I want to raise a letter of proposal to setting medical investigating Lab
  • Olowo Success said on August 12, 2014
    I want to start supplying foot wear and school bag to schools, please help in writing an attractive and goal-getting proposal. Many thanks.
  • NiYI said on August 21, 2014
    Pls, I need to write a proposal on supply of drinks to hotels in Nigeria. kindly help me out its urgent.
  • Lebogang said on August 25, 2014
    Hi i am new in the medical equipment supply business. I plead your lead, to assist me in writing a proposal for the supply of medical equipments to government and private hospitals. Thanks for your cooperation, as i wait for your kind responds.
  • Christina said on August 30, 2014
    Hi, I want to become a distributor for gas and LPG in gauteng Johannesburg, pls assist me with a business plan and proposal
  • bola said on September 14, 2014
    Hi, please I need a convincing proposal on supply of stationeries toileteries to hotels and cooperate organisations. Please its very urgent I need it on tuesday. Thanx
  • zenobia said on September 20, 2014
    I am looking for business partner to join in my lingerie boutique business. must be able to share growth ideas and so on. For more information contact smodestus@gmail.com or bbm 79981b3d
  • Olabisi Ogofohun said on October 25, 2014
    I need an investor to set up quicklime plant or cement plant in Ondo State, Nigeria. Ondo State has over 40 million tons of limestone deposit. 450 tons per hour is possible and ready market for this project is available. All detail in executing this project is available. +2348030411172
  • cosmas said on October 28, 2014
    pls I want to start supplying foot wear and school bags to schools, please help in writing an attractive and goal-getting proposal. God bless you
  • VUYOKAZI said on November 5, 2014
    I would like to open a business supplying Personal Protective Equipment to EPWP ,Municipality /Government departments . located at Port St Johns, O .R Tambo district , Eastern Cape . I would like assistance with writing proposal to the target audience .
  • Mewan Adihetty said on November 25, 2014
    Hi, since we are in importing & distributing oil ,I just want to write a business proposal for some of the corporate clients in Maldives who are willing to buy from us rather than competitors. Thanks
  • Randy said on November 26, 2014
    Please I'm in need of a business proposal sample and would be forever grateful if you do send me one... Thanks.
  • Emil John said on December 2, 2014
    Hi, I would like to be a supplier of those company that use high quantity of diesel/gasoline but I have a hard time doing a letter that only get the data on their usage per day. Thanks for your cooperation, as i wait for your kind responds.
  • isaac Charles said on January 1, 2015
    Goodday, I reside in Lagos, Nigeria and I need your help. I intend to supply cakes to schools within my locality and beyond as the business grows. I need a convincing and compelling proposal to send to these schools. Thanks.
  • Mary Lizzy said on January 8, 2015
    Hi, will like to start supplying snack and cake to schools how do I write a proposal to that effect. Base in Lagos nigeria Thanks
  • jubril Olajuwon said on January 9, 2015
    please send me a presentable sample on how to write business proposal for diesel supply to companies for order. Thanks.
  • Paul said on January 20, 2015
    I current reside in Benin city, and into supply of diesel, i need a presentable template/ sample on how to write a biz proposal to Base stations and telecom infrastructure providers.
  • munish said on January 24, 2015
    i am in businesses of school uniforms please help me to write a business proposal to army schools
  • Chinasaokwu Nnamdi said on January 28, 2015
    my business location is at Ajao estate, isolo, Lagos. pls i would like a well precise format details of a supply of diesel business. thanks for your cooperation
  • Teeman said on February 10, 2015
    I want a good writeup on supply of catfish.
  • Jeremy said on February 12, 2015
    I need help on writing a proposal for my new clothing line, Jabal Clothing; located at palmgroove, Lagos Nigeria. Phone: 08138730348. Let's talk. Thanks.
  • Bioye Ade said on March 4, 2015
    I want you to help me to write a comprehensive business proposal to oil and gas company. Am in to supplying of stationary ,computer part and cateral service. Thanks and God bless.
  • bukola olayemi said on March 11, 2015
    Please u to help me write a comprehensive proposal to am hotel I want to be supplying them customize hotel toiletries please. Thanks in advance.
  • mary adaji said on March 17, 2015
    I work in a law firm, i draft business plan for individuals and companies alike if u need a proposal reach me on my email-adajimary@ymail.com
  • Ayanlowo Jesufemi said on May 8, 2015
    Ibadan city, No 5 adewoyin Street old ife road agodi ibadan... I need I sample proposal for supply of hotel toiletries
  • kingsley said on May 13, 2015
    I want to start supplying AGO(Diesel) in nigeria, I need a proposal that can convince hotels or other organizations to buy from me.
  • Victor Jackson nwaobiara said on May 27, 2015
    sir please i need a proposal for diesel supply, jacksonvictor62@yahoo.com...
  • Ade said on June 18, 2015
    Hi, I'm looking to start supplying diesel to some certain companies, can someone please help me with a proposal format. Thanks.
  • 21st century said on June 22, 2015
    Contact me on my private email. I might be able to assist you with that.
  • Rebecca Nansamba said on June 24, 2015
    I need a proposal to supply fruits and vegetables
  • H kabba said on July 24, 2015
    I'm new in the medical equipment supply business. Please I need your assistance in writing of proposal to supply medical equipment to government and private hospitals thanks.
  • olushola showunmi said on September 20, 2015
    Goodday reader, am from Lagos island, lagos nigeria. I'm planing to start a small scale business in supplying of toiletries to hotels. I'm in need of good writing introduction letter and proposal format to convinced hotels management as their toiletries supplier. My email address is sshowunmi2@gmail. I will very grateful to read your reply
  • Rasheedah Olaleye Asheer said on October 12, 2015
    Good day, am from Lagos state,Ikeja GRA,Nigeria. I want to start a business of supplying toiletries to hotels, please I need a good introduction letter and proposal. My email address:ol.rasheedah@gmail.com
  • Seunfunmi said on October 29, 2015
    I make snacks and I want to start supplying it in schools. please can you help me send a proposal letter in regard of this. Ibadan, Nigeria
  • Price said on January 20, 2016
    My new company is into supplies of school foot-wears (cover shoes and said as),school bags, books etc to Nursery, primary and secondary school. kindly help with proposal format. Abuja, Nigeria.austeluniversalventures@gmail.com
  • akiode Shina said on January 23, 2016
    I want to start supplying diesel to some factories, can someone please help me with a proposal format. thanks. sango otta in Ogun state akiodeshina1@gmail.com
  • James expert adviser said on January 26, 2016
    @Price, what is your budget and why you need this proposal?

    Jestin James
    Startup Biz Hub - Senior Advisor (Staff)

  • dave said on February 16, 2016
    I am a start up oil and gas business owner. fully incorporated the business with all necessary permits and licenses. i have an offer to address an proposal letter cum business introduction letter attaching relevant evidence of abilities and capabilities to deliver on certain area that require huge capital outlays and business assets. kindly advice on how to go about it. please note that i decided to sign brokerage agreement, spa etc but what is the best approach and way forward
  • Funmi Akinboyede said on March 1, 2016
    Please I need a good company proposal for supplying diesel and office equipment.
  • Quadri Monsuru Ademola said on March 13, 2016
    I am a young chap with big vision, I am into supply of diesel Ago, kindly assist me to develop a good business proposal to companies and residentials, I live and operate in Lagos, Nigeria. Thanks

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