How to Start a Video Game Rental Business

Video game rental businesses flourish tremendously since the creation of Pac-Man and Pong. The modern technology influenced many entrepreneurs to engage business such as video game rentals.

Staying in the business competitively is possible as long as you have the best offers.

Starting a Video Game Rental Business

If you are thinking of having your own video game rental store it is important to know the necessary aspects regarding the business. Nowadays, many people enjoy watching films at the comfort of their homes by just renting videos. This is also true with video games in which many people are addicted. The video games give them the opportunity to play the game at their own preference. This means that anyone can play the game anytime he or she wants. Likewise, you should also ensure to provide unique selection as well as great prices so that your business will flourish.

Open the Video Store

Before opening a video store it is important to create business plan where you can include all the details of your video games rental business. You should pay attention on your competitors so that you will determine whether or not you can deal with them with less difficulty. Aside from video rentals, you should also offer other services such as DVD cleaning, video game sales as well as video equipment rental that would make you stand out among your competitors. In addition, the best location that you should choose is a retail space near local college and young professionals. They are the prolific video renters. Make sure that the space can accommodate more display of videos as well as can accommodate more customers.

In addition, you should use point of sale software and hardware that you can use in restocking and easy rentals of videos. It is also necessary to have equipment credit card reader, bar code scanner and computer in your checkout counter. Make sure that the POS has the capability to maintain the tallies of inventory, end day reports and can print customized receipts. You can also invest membership cards that you can offer to your customers. The ID cards should have customer’s name as well as the date of becoming the member and of course the bar codes.

Moreover, the next step that you should do is to research for wholesaler of video games that can distribute copies in your store. Nevertheless, calculate and determine the number of video games that you can stock on the shelves. Make sure to stock the latest films that can attract the attention of different groups. Avoid video games and DVD’s that have poor quality as it can affect your business in the long run. In like manner, you should not forget one of the important aspects of running a business that is to promote the business through creative marketing. Ask help from your customers in promoting your business through word of mouth.


  • CECILIA IMBOELA said on May 17, 2012
    Interested in setting up a video game rental business in Zambia. Kindly assist me with information as to where I can purchase a good POS system and Bar Codes and also how to print membership codes. I am a single mother with 3 sons and I believe my children will also be interested in ensuring that the business succeeds.
  • Kevin Omondi said on February 11, 2013
    I have started A Video Rental Company Which is called PENTAGON VIDEO LIBRARY, I have Over 25 Different Branches Across my Country With Different Users. How can set User Access rights to Employers? KEVIN OMONDI" EAST AFRICA KENYA
  • Rafael said on March 20, 2013
    We want to LAUNCH a video rental business and do not know if we have to pay some rights to manufacturers like Nintendo, Sony, etc.. Regards, Rafael
  • otis said on June 6, 2014
    high school graduate in love with opening a game station but lacking funds and family support.


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