How Much Does Starbucks Franchise Cost
The Starbucks group of companies is well known throughout the globe as one of the most powerful franchises in the world, reaping hundreds and thousands from their branches and making millions of business owners extremely successful.
When it comes to coffee no business says it better than Starbucks. Starbucks started out in 1971 as a small coffee shop in the Seattle’s Pike Place Market in Seattle.
Inspired by the European love for coffee, the Starbucks regime has cultivated into a successful business market that expands far beyond just a simple coffee shop. It started out as a simple experiment by Howard Schultz who is the director of retail and marketing for Starbucks. From its flagship coffee shop to several wise marketing moves such as partnerships with Barns and Noble and other companies, Starbucks has continued to grow throughout the country and is therefore an extremely attractive business option for anyone interested in starting out their own business.
Contrary to popular belief Starbucks is not actually franchising its business rather offers the trade name through various alliances with other companies. These partnerships are basically large companies or groceries, supermarkets, malls, schools and university campuses and other commercial areas that are interested in showcasing a Starbucks business in there are. The company does however follow a few basic principles of franchising. The company focuses on their successful product and follows the marketing and advertising principles that spread throughout the coffee franchise network. Several establishments are aiming to get a Starbucks set up in their area because of the credibility the company holds with its products and services, a sure win for profitable and successful business.
If you are interested in getting a Starbucks establishment set up in your area it will be important to prepare first your proposal. Your proposal should consist of the location and territory as well as its corresponding legalities. The statistics of the area are also important as the company will want to base the approval of the proposal on the denseness of the population in that area and that regular and heavy traffic be in and out of the location on a regular basis. Having a good credit rating is also important and the fees that the company will require from the applicant will depend on other factors that need to be discussed specifically once you meet with them personally. Call in the nearest Starbucks Company to inquire on the details as these vary according to location. Also prepare your business plan as you may want to discuss the specifics on what you plan for the company and how you plan on managing the establishment if you have been approved of construction. The marketing and advertising fees will also depend on the business agreement you make with the company and the approval usually takes a couple of months since the company goes through a thorough research and investigation of the credibility of sites and territories for the Starbucks establishments.
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