How to Start a Wholesale Coffee Business
No matter how you turn the world upside down, you can never deny the fact that coffee is the favorite drink of people around the world.
Thus, you can have a chance to earn a high amount of money if you will venture into a wholesale coffee business.
If you have passion for coffee, then you can never go wrong in choosing a wholesale coffee business. But what is the first step to get started?
Look for the Best Dealers
Since you would like to offer a wholesale business, the very first thing you need to do is to look for the best and reliable coffee dealers who will do business with you. As a novice in the wholesale coffee business, it is very important to deal with small coffee businesses than those large ones. Small companies like Quartermaine for example, can provide you wilt first grade and excellent wholesale coffee bean collection.
Does Your Chosen Dealer Provide Both Bulk-Sale and Brewed Ready Coffee?
Make sure that the dealer you are working with also offers both bulk-sale and brewed ready coffee. Apart from that, it must also provide wholesale beans that enable for weekly ordering and volume-based pricing. It must also offer you complete condiment and accessory line. Another important thing to consider in choosing a dealer has to do with the beans. Make sure that they are of the highest quality, so that your reputation will not be compromised. Bear in mind that once your business gets tarnished, it will negatively impact your sales and profits. You also need to know where the beans have been cultivated and if they are fresh, roasted and flavorful. These factors can make or break your business, so they entail strict considerations.
Be Knowledgeable with Coffee and the Coffee Industry
As a wholesaler, some of your potential clients might include bars and coffee shops, diners, restaurants and other specialty stores. In this type of business, it is important that you are a fanatic of coffee before you officially launch your wholesale coffee business. You must also have a superior knowledge with regard to the different coffee types and blends. You must also know the characteristics and difference between espresso, blends, decaffeinated and dark roast coffees. Bear in mind that the competition in the coffee industry is tough. If you do not know how to set your business apart from other similar business, you will lose.
Your Target Market
When you have already secured the dealer and the coffee beans, you should decide on your target market. Where do you plan to sell your coffee products? To answer this question, conduct an extensive research.
After identifying your target market, you also need to apply the most effective marketing strategies in order to get the interest of your customers.